Web WordPress & E-Commerce
- Time Duration : 12 weeks
- Study Lecture : 35 Lectures
- Skill Level : Advance Course
- No. Of Students : 8-10 per Batch
- Projects covered : 15 to 20
- Certificate : Yes
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WordPress is a open-source Content Management System [CMS] written in hypertext preprocessor language and paired with a MySQL database with supported HTTPS. It is a tool that organizes the whole process of creating, storing and showcasing web-content in attractive manner. It is easy to manage an essential portion of the website, like website content and multimedia files in web pages without prior knowledge of web programming.
For ECommerce websites, WooCommerce is a open-source, customizable eCommerce platform built on WordPress to create a eCommerce website you want. You can develop various types of websites like business-to-business (such as Shopify), business-to-consumer (such as Amazon), and consumer-to-consumer (such as eBay)
Website Design, WordPress & E-Commerce Course Syllabus
Module 1: Web Design Fundamentals & UI/UX Architecture
Internet Architecture: Understanding Domains, Web Hosting (Linux/Windows), cPanel management, and SSL certificates.
UI/UX Principles: Core concepts of User Interface (UI) and User Experience (UX) design, color psychology, and web typography.
Wireframing & Prototyping: Mapping out website structures and creating visual blueprints before development.
Core Web Technologies: Introduction to fundamental HTML5 tags and CSS3 styling for structural tweaks and custom modifications.
Module 2: WordPress CMS Mastery
Installation & Setup: Manual and one-click WordPress installations on live servers and local environments.
Dashboard Navigation: Managing posts, pages, categories, tags, and media libraries.
Theme Management: Selecting, installing, and customizing lightweight, performance-driven WordPress themes.
Plugin Ecosystem: Identifying and configuring essential plugins for functionality, performance, and caching.
User Roles & Permissions: Managing administrators, editors, authors, and subscribers for secure access.
Module 3: Advanced Frontend Development with Elementor
Page Builder Integration: Installing and configuring Elementor and Elementor Pro for drag-and-drop visual design.
Custom Layout Design: Building complex sections, inner columns, and utilizing advanced widgets without writing code.
Global Design Systems: Setting up global fonts, colors, and theme styles for consistent site-wide branding.
Responsive Design: Optimizing layouts for perfect pixel rendering across desktop, tablet, and mobile breakpoints.
Dynamic Content & Templates: Designing custom headers, footers, single-post templates, and archive pages using the Theme Builder.
Module 4: E-Commerce Development (WooCommerce)
WooCommerce Configuration: Setting up store details, currency, tax configurations, and shipping zones.
Product Management: Creating simple, grouped, variable, and downloadable digital products.
Inventory Management: Tracking stock levels, managing backorders, and setting up low-stock alerts.
Payment Gateway Integration: Integrating secure local and international payment processors (e.g., Razorpay, Stripe, PayPal).
Cart & Checkout Optimization: Customizing the checkout flow to reduce cart abandonment and increase conversion rates.
Module 5: Technical SEO, Security & Spam Protection
On-Page SEO Optimization: Configuring the Rank Math SEO plugin to optimize meta titles, descriptions, and focus keywords.
Site Structure & Indexing: Generating XML sitemaps, configuring robots.txt, and submitting sites to Google Search Console.
Website Security Fundamentals: Implementing login protection, firewall rules, and regular database/file backups.
Spam Mitigation: Integrating Cloudflare Turnstile and other CAPTCHA alternatives to secure forms and comments without hurting user experience.
Module 6: Web Analytics & Data Reporting
Traffic Tracking: Integrating Google Analytics (GA4) to monitor visitor behavior, traffic sources, and engagement metrics.
Conversion Tracking: Setting up specific goals and event tracking for form submissions and e-commerce purchases.
Data Visualization: Connecting website data to Looker Studio to build professional, automated reporting dashboards for clients.
Module 7: Agency Workflows & Client Handover
Site Migration: Safely cloning and migrating WordPress websites from staging environments to live production servers.
Performance Optimization: Compressing images, minifying CSS/JS, and utilizing Content Delivery Networks (CDNs) for blazing-fast load times.
Client Management: Creating handover documentation, establishing monthly maintenance contracts, and providing basic dashboard training for clients.